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Have you learned your lessons from social media history?
It’s not news that consumer’s attention spans have been getting shorter and shorter over the last few years. But it’s been getting so bad, a study at UMass Amhearst found, that viewers of YouTube...
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[Infographic] To Be or Not to Be: Brands’ Biggest Social Business Question,...
Today, we’re excited to launch the first piece of our newest infographic, To Be or Not to Be: Brands’ Biggest Social Business Question. We’ve pulled together a number of facts showcasing what brands...
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[Infographic] To Be or Not to Be: Brands’ Biggest Social Business Question,...
As promised, today we’re releasing the second piece of our newest infographic, To Be or Not to Be: Brands’ Biggest Social Business Question. This section of the infographic shares just how...
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The Social Media Moments of 2012: Our 5 Favorites
As 2012 comes to a close, many of us marketing-types (and social media fanatics) are blogging about our reflections on the past year. What went well? What could have gone better? For our team here at...
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The Social Media Moments of 2012: The Top 5 Fails
Yesterday, we outlined our 5 favorite social media moments of 2012. As promised, we’re bringing you some of the worst social media moments of the year in today’s post: our Top 5 Fails. Like yesterday’s...
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The 5 Frustrating People Marketers Meet in Social Media
Brands LOVE hearing from their fans, customers, and critics to find out what they are doing well and what they may be missing the boat on. Twitter, Facebook, and other social media outlets are all...
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The 5 People You Meet in Twitter Heaven
Brands receive social feedback daily from fans and critics alike. For any given mention on Twitter, Facebook, Google+, LinkedIn or many other social networks, uberVU analyzes the sentiment of the...
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3 Key Social Tactics to Improve Results for Restaurants
Social media poses a challenge for every business, and though in some cases it’s difficult to correlate industry regulations with the open nature of the online space, to others it seems like a natural...
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Twitter, will you be my Valentine?
Ahhhh… Valentine’s Day… A holiday for lovers, couples, or – as some like to call it – Singles Awareness Day. It’s a day where we all flock to social media to share photos of flowers we’ve received, tag...
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Social Data for Movie Studios: Keep the Show Going with Intelligent Monitoring
Movies have always been the best media products at getting people talking. Whether it’s the controversy of a great book getting screened for the first time, a respected director working on their latest...
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Don’t Tweet Liek Dis: 7 Common Twitter Mistakes & How to Avoid Them
With only 140 characters to work with you would think the possible mistakes you could make on Twitter would also be limited. But no such luck. Luckily, here at uberVU we’ve made you an easy checklist...
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Our favorite social media marketing from Star Wars Day and Cinco de Mayo
This past weekend was full of brands (and people) celebrating two early May holidays: Star Wars Day (“May the 4th be with you”) and Cinco de Mayo. These festive couple of days were celebrated by...
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5 ways to find Trending Topics (other than Twitter)
Like every community or social media manager, one type of social media content you’re likely to share is posts that play on what’s happening in the world– the trends of the day, week, or month. To find...
View ArticleHashin’ It Out: What you need to know about marketing with hashtags across...
Hashtags first came into the social media spotlight on Twitter, which describes them as a way to categorize messages. When you include a hashtag in your tweet you are assigning a specific theme or...
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How to Use Twitter’s Lead Generation Cards
Social media moves fast—and we’re not just talking about the sheer volume of conversations. Social platforms are constantly making changes, which can make a marketer’s head spin. Twitter, Facebook,...
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Social’s Fever Pitch: World Cup 2014
This year’s World Cup competition was fierce, and it seemed like everyone across the globe wanted a piece of it. Social media was no different: fans, brands, and casual observers live-tweeted the...
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